Former Roche Factory 100 South Creek Road Cromer, NSW

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Professional Associations

About the project
Key Details
  • About The Project

    Heritage design advice and participation with the consultancy team and clients (EG) in the development of a conservation management plan in relation to the transition of the industrial site from 1960s factory into current warehouse facilities plus offices and café ensuring that all significant components of the original building were retained and conserved.

  • Summary

    In the 1960s Roche constructed an industrial complex for the manufacturing and distribution of medicinal drugs throughout Australia at its Cromer site in the Northern Beaches. Typically, factories and industrial plans at the time incorporated prominent landscape settings. The landscape setting was identified by Heritage 21 as being of the key heritage elements of the site along with the hexagonal tower bearing the chemical compound of the Valium tablet.

  • What was done

    Heritage 21 worked closely with EG developers and SGA architectsto convert the industrial warehouse and office buildings into 10 separate industrial warehouse suites. Heritage 21 ensured that all the key elements of the Roche Factory were preserved. These included the landscape setting, the hexagonal Roche emblem tower, and the original front offices of the 1960s complex. Heritage 21 worked with the EG team throughout the design development, documentation, and lodgement phase of the project to procure approval from the Northern Beaches Council.

  • Time frame

    3 years from inception to DA approval

Services provided
  • Heritage significance assessment
  • Conservation Management Plan
  • Statement of Heritage Impact
  • Liaison with all stake holders including architect, town planner, client, Council, Local Planning Panel, and parallel sub-consultants
Why was the work undertaken?

The Roche factory had become redundant and left unused for a period of 10 years prior to EG’s acquisition of the site with enormous development potential on 7.46 ha large block of land.

Who was the work completed for?

The work was completed for Sydney-based property funds management company EG.


Reactivation of a recently dormant site through the implementation of industrial/ warehouse uses close to the Dee Why town center. Heritage 21’s involvement in the project was to identify the elements o heritage significance and ensure that these elements were retained and conserved. Heritage worked closely with the architects to integrate the new design around the elements of high heritage significance.

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What our clients
& partners say:

“I'd like to thank Paul and Lauren for their dedication, persistence and well thought through support and substantiation of the design merits of our development proposal; it is no easy feat to have a new building approved in a heritage conservation area, and particularly adjacent to heritage items. ”

Tim McLachlan
Development Manager

“I consider that we have a well prepared case that has been cogently articulated by Paul and Michael. It is a fraught experience for us, however we do appreciate the input from top professionals such as Paul ”

Richard Mann
Registered Architect

“Hi team at Heritage 21 I just wanted to say thanks for all your hard work on Mosman and being so responsive etc. One of our team recommended you and I have been very happy with the service provided. ”

Di Jones
Principal - Linked Project Management

“We would also like to take a quick moment to thank you all for your contribution to the project and we will update you on any developments as necessary”

Jose Serrao
Registered Architect

“Dear Heritage 21 team, I am please to advise that all the work prepared by your team has satisfied council’s contentions. We definitely know who to come to next time for heritage matters. ”

Andres Caceres
Level 33

“Thank you for all your work preparing this Statement of Heritage. I sat down yesterday and had a good read cover to cover, and felt very appreciative of your level of research and detailed consideration of our requirements.”

Varuna', Katoomba

“Just wanted to let you know, Council agreed with us in our application to reinstate the front facade! I am so excited. I wanted to thank you for all your help in getting this across the line. ”

Jane Frawley

“It has been a pleasure to work with you and your team as well!”

Holding Redlich

“Dear Heritage 21 team - This is an excellent result, thank you for all your work.”

Sevda Cemil

“Sites with heritage values present great opportunities, however often can be easily derailed if clear, concise and timely advice is not provide at the earliest stages of site planning. I have worked with Heritage 21 over numerous projects across Sydney and have found them to be valuable project partners in the development process. ”

Vince Hardy
Urban Planning Consultant, Cityscapeplanning+projects

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